Best pillow .... Mine are terrible!

We have several from Denver Mattress. Dream Smart. I think they were about 75.00 a piece but worth it.

I don't have a preferred brand, but I think latex pillows are great for side sleepers. They stay thick and bouncy to fill the space between your shoulder and neck. They don't lose their shape over time and last for ages.

I have a memory foam pillow with a cooling gel top - I don't know the brand, but its my favorite pillow!

If you are a side sleeper this works wonders for me. I know its not pretty but gives great neck support. bedbathandbeyond.com/store/...

I am a side sleeper and the Z Lavender Latex Pillow is amazing!

I bought four of these pillows, and gave two to my parents, they're awesome. Also scored best pillow by consumer reports. coophomegoods.com/products/...

We just changed from regular pillows to Memory Foam Tempur Pedic and the change is amazing!

There is a bamboo pillow that Sam’s Club sells and they are amazing we just got two of them and I love that they are fluffy and soft but yet hard enough but they do not hurt my neck they don’t hurt anything it’s amazing

I switched to this contour memory foam pillow and it really helped me wake up without a sore neck: smile.amazon.com/gp/product...

I have an UGG pillow I got from Bed Bath and Beyond. It’s AMAZING!! The most comfortable pillow ever. We also have a number of Ralph Lauren pillows (also at BB&B or usually can be found at TJMaxx/Homegoods) and those are always great!